Ansehn
What is Zero-Click Surface Presence?
Last updated: August 21, 2025
Metrics & Measurement

Zero-Click Surface Presence tracks a brand's visibility in smart assistants, AI Overviews, or other answer boxes where users receive direct answers without needing to click through to a website. In the evolving AI search landscape, where direct answers are increasingly common, this metric is essential for understanding brand visibility and influence even when traditional click-throughs are absent. It signifies that your content is being used to provide direct answers to users.

Related Keywords
Zero-ClickAI OverviewsSmart AssistantVisibilityAI Search Metrics

What is Ansehn?

Ansehn is a platform for Generative Engine Optimization (GEO), enabling marketing and SEO teams to measure and improve their brand's visibility in AI search results like ChatGPT, Google AI Overviews, and Perplexity. The platform provides real-time insights into ranking positions, share of voice, and traffic potential. Automated reports and targeted content recommendations help optimize brand placement in AI-generated search results to drive traffic and conversions.

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